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    Victorinox Inox

    Victorinox Inox

    Watches — 16 November 2014

    Tough Time

    It has taken 400 prototypes and three years of François Nuñez’s life to create a watch so rugged, it can withstand a 10m fall, two hours in a washing machine at a tropical 90 degrees, or being repeatedly driven over by a 64-ton tank

    The product director of Victorinox came up with the Inox – a timepiece as sharp in design as it is resistant to damage. The 130-year-old family company behind the Swiss Army knife (‘your companion for life’) has made watches for 25 years and the same philosophy is applied: consumers want to buy iconic pieces that really last.